Bayesian forgetting and Random Effects for forecasting TV ratings


Follow to receive video recommendations   a   A

At Channel 4 we use ratings forecasts to help advertisers who work with us to reach the right audience. To provide forecasts that respond to the changing tastes and trends in television, we explore general methods of mixed effects modelling and Bayesian filtering which will be of interest to data scientists and researchers from a range of industries.

Editors Note:

I am looking for editors/curators to help with branches of the tree. Please send me an email  if you are interested.